fbpx

SpecialtyFood.com | Retailers Source Fly By Jing, Hissho Sushi LTO

Article Originally Published on SpecialtyFood.com, click here to read the original.

Retailers Source Fly By Jing, Hissho Sushi LTO

More than 1,700 Target, Sprouts Farmers Market, Giant Food Stores, Giant Food Landover, Meijer, Stop & Shop, The Fresh Market, and Lowes Food locations will source the latest collaboration from fresh sushi distributor Hissho Sushi and east-Asian condiment brand Fly By Jing.

The limited-edition Sichuan Chili Crisp California Roll is topped with crunchy fried onions, green onions, sesame seeds, Japanese BBQ sauce, and Fly By Jing Sichuan Chili Crisp infused mayo. In celebration of International Sushi Day on June 18, it will be available for purchase for $9.49 from June 17 to July 28.

“Hissho Sushi is the perfect partner to bring the bold flavors of Fly By Jing Sichuan Chili Crisp to sushi lovers across the country,” said Jing Gao, founder and CEO of Fly By Jing, in a statement. “Our Sichuan Chili Crisp California Roll isn’t traditional; it blends my hometown of Chengdu China, with my new home’s namesake sushi roll. It’s vibrant, fiery, and definitely addictive—this will be your new favorite lunch, dinner or snack.”

ABOUT HISSHO SUSHI

Hissho Sushi, headquartered in Charlotte NC, is the second-largest sushi distributor in the country and has regularly been recognized for their year-over-year growth by Charlotte Business Journal’s Fast 50, by Inc. 5000 as one of the fastest-growing privately held companies in America, Grant Thornton’s NC 100 and Smart CEO’s Future 40, among others. Founded in 1998, Hissho has grown to more than 2,000 locations across the United States. Through its business, Hissho Sushi aspires to enrich lives, and to inspire all to be great and do good. For more information, visit hisshosushi.com or follow Hissho Sushi on Instagram, Facebook, Twitter and LinkedIn.

ABOUT FLY BY JING

Fly By Jing is a revolutionary Chinese food company that brings thoughtfully crafted pantry staples to the modern kitchen. The brand’s commitment to highly charged flavors, 100% real ingredients, and transformative chili sauces elevate every meal from ordinary to extraordinary. Their best-selling Sichuan Chili Crisp is a testament to this, offering a symphony of bold, authentic flavors that awaken the palate with every bite. After debuting in 2018 with a record-breaking Kickstarter campaign, Fly By Jing has gone on to pioneer a new category for Asian condiments and make an indelible mark on the culinary landscape of America. As a B Corp certified company, Fly By Jing products are vegan, Non-GMO Project Verified, with no MSG, artificial preservatives, or flavors, providing customers with nothing but the best taste experience. Developed by Jing Gao, a chef, entrepreneur, cookbook author, and renowned expert on Chinese cuisine, the Los Angeles-based company is on a mission to bring uncensored Chinese flavors to the table. What started as a roving supper club, Fly By Jing is inspired by the old-school ‘fly eateries’ of Chengdu – no-frills spots with food so delicious, they’re said to attract people like flies. Fly By Jing’s flavorful condiments can be found nationwide at major retailers including Target, Costco, Whole Foods Market, Albertsons Safeway, Sprouts, Wegmans, Walmart, Shoprite, Harris Teeter, artisanal grocery stores, and more.

MEDIA CONTACTS:


Nicole Communications on behalf of Hissho Sushi
Adrienne Hamilton | 378841@email4pr.com | 214-497-6166

Shorefire PR on behalf of Fly By Jing
Rebecca Shapiro | 378841@email4pr.com
Mikaela Duhs | 378841@email4pr.com | 858-568-8556

en_USEnglish